We are excited to share that First Light has been chosen as Program’s Charity of the Year for 2024. This collaboration follows the success of Program’s Safer Exeter campaign, launched in February 2023, which encouraged people in Exeter to intervene safely if they see harassment in a public space, and promoted free bystander intervention training, led by the Safer Exeter Partnership.
Caroline Orr, Marketing Director at Program, expressed the team’s commitment to positive impact, stating, “We are thrilled to be partnering with First Light. This is an incredibly important issue which we want to help tackle, and we look forward to contributing to the important work that First Light does for our communities.”
Program, an Exeter-based positive impact marketing agency, will extend their support to First Light by providing free brand, PR, and marketing services throughout the year. The aim is to increase the reach and impact of First Light’s crucial services dedicated to supporting women and girls in the community.
Lyn Gooding, CEO at First Light, conveyed gratitude for Program’s support, emphasising the shared goal of building a future free from domestic abuse and sexual violence. “Together, we are building a future free from domestic abuse and sexual violence, ensuring every voice is heard, and that our communities thrive in safety. This collaboration is more than just working together, it’s about making a real difference in tackling a crucial issue.”