Blow the Whistle is a national campaign calling on everyone to take a clear stand against domestic abuse and sexual violence through sport.
Launching alongside the FIFA World Cup 2026, the campaign uses the powerful, familiar act of blowing the whistle to make one message unmistakably clear:
This campaign is growing, with more organisations joining regularly.
By standing together, supporters help amplify a shared message and show that challenging abuse is a collective responsibility.
Noticing when something isn’t right
Calling out abusive behaviour
Checking in and showing care
Making support visible and accessible
Domestic abuse and sexual violence are widespread, but often hidden, minimised or misunderstood. Harmful behaviours, including emotional abuse, coercive control and intimidation, can become normalised, overlooked or dismissed as “not serious enough”.
Many people notice when something isn’t right, but:
Blow the Whistle exists to change that culture.
It encourages people to recognise abuse, call it out, and help direct others towards support, safely, clearly and without blame.
You don’t need expertise to take part. You just need to care.
Individuals and fans can:
Clubs, organisations and community groups can:
Everything here is designed to be easy to use, and easy to share.
Use these posters in clubhouses, venues, workplaces, GP surgeries, community spaces or online.
Blow the Whistle is a collective campaign. Change happens when organisations stand together.
Below are some of the clubs, organisations and partners publicly supporting the campaign.
Blow the Whistle is a collective campaign.
Its impact comes from people and organisations standing together and using a shared message to challenge abuse and promote change.
If you’d like to join the growing number of organisations supporting the campaign or learn more about getting involved, click below:
A shared stand against abuse
When something isn’t right, we stop play.
Abuse is always a foul.
Respect is part of the game.
When we see harm, it’s time to blow the whistle.
Abuse is not ignored, no one is left to face it alone, and support is always available.
When something isn’t right, in relationships, at home, at work, or in our communities,
we stop, we notice, and we act.
We don’t look away.